Find out which one of the four living enterprises yours is. HINT: it's based on your customer promise.
Each type has its own distinct leadership approach and culture.
How your leaders work as a team is different for each type.
Get your people on a winning track and create opportunities for them to contribute and be part of your enterprise’s success.
Recent article in the AMA Playbook that describes: "When we promise a product or service to customers, we form an immediate interdependence with them. " Click the title to link to the article
"Lead Right for Your Company's Type" picked by 800CEORead.com as one of ten new business books to watch for in July. Click the title to link to the article